November 26, 2022
  • November 26, 2022

TOBAF) announces flagship product now available in Greater London area

By on December 20, 2021 0


Global Alternatives TAAT (TM) (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) announced that its flagship product, TAAT (TM), a tobacco and nicotine-free alternative to traditional cigarettes, is now available in the Greater London area, specifically in the Borough of Croydon. Earlier this year, the company shipped the first products to the UK, noting that it expected to gain several competitive advantages in the UK market. These benefits include a lower price, an exemption from UK federal laws requiring plain packaging of tobacco products and a future market gap in the tobacco category following the announcement by cigarette giant Philip Morris International. to stop tobacco cigarette sales by the end of the decade. TAAT products are distributed in the UK by Green Global Earth, which has placed the three TAAT options in at least 17 confirmed outlets in Greater London, with plans for wider distribution. “We have launched TAAT across the United States over the past year and are delighted to have our first international launch in the Greater London area,” TAAT CEO Setti Coscarella said in the press release. hurry. “Similar to what we did in Ohio last December, we are focusing on specific areas of Greater London, such as Croydon, where GGE believes there are strategic advantages to launching TAAT ahead of us. expand into other parts of the UK. Something that you will notice in many convenience stores and other tobacco retailers in the UK is that it is very common for them to advertise various products which impart a menthol taste and smell to cigarettes. ordinary, as menthol tobacco cigarettes can no longer be sold in the UK. This is one aspect of the UK market around which we are building our go-to-market strategy, as we continue to execute our first TAAT launch outside of the US.

To view the full press release, visit

About TAAT Global Alternatives Inc.

TAAT Global Alternatives has developed TAAT, which is a tobacco-free and nicotine-free alternative to traditional cigarettes that comes in Original, Smooth and Menthol varieties. TAAT’s base material is Beyond Tobacco (TM), a proprietary blend that undergoes a patent-pending refinement technique that makes its scent and taste resemble tobacco. Under the leadership of management with Big Tobacco’s pedigree, TAAT was first launched in the United States in the fourth quarter of 2020 as the company seeks to position itself in the global $ 814 billion tobacco industry. For more information, please visit

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